Teletraffic to expand into 3 new markets in 2013, add 55 jobs
Reporter- Orlando Business Journal
Altamonte Springs-based tech startup Teletraffic LLC is planning expansions into three new markets this year, company officials said, which would add 55 new jobs.
The company is planning to expand into Miami, Tampa and Atlanta in 2013. The company has two basic products: A smartphone app that reads the traffic to an individual, and a service provided to radio stations that can either provide traffic reports for them or provide the information they need to read the traffic. The smart phone application — which is certified safe to use in the car because it’s read to the user — has been downloaded 200,000 times and was listened to 5.5 million times last month.
The company plans to do the following:
Expand into Miami in the second quarter of 2013. There would be two applications, one in English and one in Spanish, and the company would need 22 employees to man the 1,000-square-foot office. Projected annual revenue in Miami is $4 million.
Expand into Tampa with an English-only app in the third quarter of 2013, which would require 17 new jobs and 800 square feet of space. The company is anticipating annual revenue of $1.8 million.
Expand into Atlanta in the fourth quarter of 2013, which would add 16 employees in 1,000 square feet of space. The company is anticipating revenue from the Atlanta site at $3.6 million.
Local traffic services used to be provided by Nokia NAVTEQ, which got out of the local traffic business in 2011.
“We picked up where they left off,” said Brett Milove, Teletraffic CEO.